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	<title>David Werner Associates &#187; Ask David Werner</title>
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		<title>Applying for a Job Online- Avoid Black Holes</title>
		<link>http://www.davidwernerinternational.com/20100124-ny-career-advisor/</link>
		<comments>http://www.davidwernerinternational.com/20100124-ny-career-advisor/#comments</comments>
		<pubDate>Sun, 24 Jan 2010 22:27:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Ask David Werner]]></category>
		<category><![CDATA[Executive Employment Search]]></category>
		<category><![CDATA[Senior Level Executive Career Advisement]]></category>
		<category><![CDATA[apply for jobs online]]></category>
		<category><![CDATA[david werner]]></category>
		<category><![CDATA[david werner international]]></category>

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		<description><![CDATA[BIG BLACK HOLES  Too many job seekers tell me too often how they have applied for that “perfect job” on CareerBuilder, The Ladders, Monster, Netshare, Execunet, etc. but heard nothing -  not even an email acknowledging receipt of the application.  Of course, we now have that never-ending debate:  “What did you send?  a resume or [...]]]></description>
			<content:encoded><![CDATA[<p>BIG BLACK HOLES  Too many job seekers tell me too often how they have applied for that “perfect job” on CareerBuilder, The Ladders, Monster, Netshare, Execunet, etc. but heard nothing -  not even an email acknowledging receipt of the application.  Of course, we now have that never-ending debate:  “What did you send?  a resume or cover letter?“  What follows is then quite predictable:  “Let me see you resume.  Ah Yes!  It’s too long.”   Or, “Let me see your cover letter.”  </p>
<p>Fact is that although the advertiser requests a resume and cover letter “indicating how you meet the requirements of the job” the vacancy or opportunity advertised may not exist.  Sometimes, the wording is quite compelling “Only resumes that meet the specifications and include salary history will be read.”  Note that the use of the word<strong> resumes</strong>  – not the word<strong> applicants</strong> or<strong> those.  </strong>Why? Because by depersonalizing the message, the advertiser is protected and paradoxically the job seeker.  “It’s not your fault you were not interviewed – it’s the paper work you submitted.”</p>
<p>For example, a client who is well connected and with a fine C-Level resume applied to more than 100 “good fit” advertisements on the boards listed above and got not one response.  To one ad, he even produced a resume containing “evidence” that he had performed all the tasks required (which he had – this all the more credible because the advertiser would have recognized his company’s name, products, distribution channels  and quantities sold);   still no response.</p>
<p>Out of the blue a recruiter phoned.  He had been referred and had a “perfect job” to discuss with him.  It turned out that the hiring company was trying to fill five similar regional jobs across the country but that the recruiter was “allowed” only to discuss filling one of them, the other four to be filled directly through “opportunities listed on the hiring company’s website.”  In other words, by letting the recruiter identify and submit key candidates,  the company would be able to compare and measure candidates from within, the more so as they encouraged current employees to apply.   As importantly, they would save hiring fees.  (As an aside, I wonder if any of the candidates applying to the recruiter had also submitted their resume to the company web site.) </p>
<p>What does all this mean?  Perhaps the number of resumes being submitted is so over-whelming that not even automated responses are being generated.  It also means that although jobs are being lost, companies are creating new jobs by hiring internal candidate s (promotion from within) and filling  any void with lower salary employees.  This new job creation will not necessarily show up in the new hiring statistics.   This results in the Black Hold syndrome – the over supply of highly qualified executives in transition find it ever more challenging to find “proper-paying” jobs, the more so as those in jobs today work harder and longer hours (productivity gains) to protect their employment.</p>
<p>I would therefore argue that submitting your resume to job data banks might not be the best move.  One might be better advised to research company web sites and approach the key hiring executive directly with your proposition (I do not mean a resume).  This should be a message in 20 well scripted lines to stand out and ensure it gets read.  To do this<strong> effectively</strong> and with <strong>style</strong>, you <strong>must</strong> know what it is you have to offer and who will buy it.  Said differently, <strong>“<em>Why should I see you &#8211; what makes you so special?”</em></strong> </p>
<p><strong>About David Werner International</strong></p>
<p><a href="http://www.dwic.com/outplacement.html">David Werner International </a>Corporation (DWIC) provides personalized, one-on-one confidential marketing services for senior executives, typically Presidents and Vice Presidents who wish to make career transitions.  DWIC is also retained by Fortune-size companies to provide high-level outplacement services for senior executives (on a one-to-one &#8220;basis&#8221;).</p>
<p>Mr. <a href="http://www.dwic.com/bios.html">David Werner </a>is recognized as one of the foremost experts in Marketing Senior-Level Executive Talent. As noted in the Wall Street Journal and The Financial Times, <a href="http://www.dwic.com/services.html">David Werner International Corporation </a>(DWIC) holds a distinguished global client portfolio highlighted by a 30-year history of success. His expertise on employment matters has been featured in Forbes magazine in an article entitled “Headhunters in Reverse,” and he has received broadcast attention on both FNN and CNN channels. David Werner plays an instrumental role in maneuvering throughout the global business network in harmony with industry trends and market climate on behalf of Senior Executives.</p>
<p>Executives or corporations can find more information on these and other services offered by David Werner International by visiting them online at <a href="http://www.dwic.com/">http://www.dwic.com</a></p>

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		<title>Will Companies Be Scared Off By Your Salary?</title>
		<link>http://www.davidwernerinternational.com/20090909-career-advisor-new-york/</link>
		<comments>http://www.davidwernerinternational.com/20090909-career-advisor-new-york/#comments</comments>
		<pubDate>Wed, 09 Sep 2009 16:59:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Ask David Werner]]></category>
		<category><![CDATA[Executive Transitions]]></category>
		<category><![CDATA[Senior Level Executive Career Advisement]]></category>
		<category><![CDATA[career advisor]]></category>
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		<description><![CDATA[David Werner International is a career advisement firm, typically for senior-level executives such as Presidents and Vice Presidents, located in New York. As President and Co-Founder of David Werner International, David Werner is recognized as an expert career advisor for senior-level executives. As noted in the Wall Street Journal and The Financial Times, David Werner [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">David Werner International is a career advisement firm, typically for senior-level executives such as Presidents and Vice Presidents, located in New York. As President and Co-Founder of David Werner International, David Werner is recognized as an expert career advisor for senior-level executives. As noted in the <em>Wall Street Journal</em> and <em>The Financial Times</em>, David Werner International Corporation (DWIC) holds a distinguished global client portfolio highlighted by a 30-year history of success, as career advisors operating out of New York.</p>
<p style="text-align: left;">New York career advisors, David Werner International, address the issue of how displaced executives could scare off potential employers by revealing former salaries.</p>
<h4 style="text-align: left;">David Werner Advises on Revealing Your Former Salary</h4>
<p><strong>So will Companies be Scared off by High Compensation?</strong><em><strong> </strong>The quick answer is Yes! </em>However, it depends how you answer the question.  According to David Werner, new york career advisor, most will try and avoid it and give reasonable answers like: “well, it all depends where it is located”  or  “I would need to know what my duties would be”  or  “what are your expectations for the business?”</p>
<p>These are legitimate responses but will not satisfy those who ask the question.  The potential employer still needs a number &#8211; so give them a number.  In the first few months of 2009, David Werner has had clients earning over $1 million and several more over $500K.  How do David Werner International career advisors handle this issue so as not to scare off a potential employer?</p>
<p>Firstly, remember what John S. Reed, the former Chairman and CEO of Citibank, once said, <strong><em>“Money is Information.” </em></strong>Therefore, if you earn a lot of money, the assumption is that you are a high performer and worth it (you are innocent until found guilty).  Why hide your light under a bushel?</p>
<h4>David Werner&#8217;s Advice for Responding Appropriately</h4>
<p>Furthermore, we would all agree that there are plenty of high earners without jobs who would be happy to get a good job at lower comp. The question is not what&#8217;s wrong with him or her, but rather, will they leave as soon as the economy turns?  Therefore, it is important to presage a response by suggesting in subtle terms “I am looking for some place I can stay the next 10 years or so and be happy in my work.”</p>
<p>David Werner&#8217;s point, as a career advisor, is: <strong> HOW <em>you say it is more important than </em></strong><strong>WHAT <em>you say</em>.</strong></p>
<p>“Jeff, my cash comp typically comes in two parts:  a base salary and a performance-related bonus.  I live off my base salary which last year was $225K and I do my best to save my bonus.  In 2008 I was lucky, we all had a good year and my bonus was $550K.  The year before I had a bonus of only $100K; we lost a chunk of money in Asia.”</p>
<p style="text-align: center;">Or</p>
<p>“When I joined the company I asked for a base of $250K and said I would really only be interested in eventually acquiring equity.  My first year I got a bunch of options and a modest bonus &#8211; $100K.  In my last year I cashed in my options when I left and my W2 was $1.5 million.  We all did well that year.  In other words I am more interested in a long term arrangement.  Why?  Because if I have the opportunity to turn around the business, you will be happy to pay me what I am worth and do your very best to make sure I stay.  Right now I recognize cash may be tight and I would be happy to discuss a $20K a month to start.”</p>
<p style="text-align: center;">Or</p>
<p>“I am used to working on a base plus bonus.  I am fully aware the industry is suffering and I know what I earned in the past will not easily be achieved today.  I don’t expect it to be.  Last year I had a base of $300K and a bonus of $300K.  The previous year my bonus was $100K.  Where I to join your team, I would be the first to recognize that my salary will have to be justified by my performance.  Why don’t we discuss my coming on board for $20K a month for 6 months?  After I have demonstrated my worth, we could firm up something for the long term – something that suits both of us.”</p>
<p><strong>Remember: </strong><em><strong>It’s not what you say – it’s how you say it.</strong></em></p>
<div id="_mcePaste" style="overflow: hidden; position: absolute; left: -10000px; top: 379px; width: 1px; height: 1px;">As noted in the <em>Wall Street Journal</em> and <em>The Financial Times</em>, David Werner International Corporation (DWIC) holds a distinguished global client portfolio highlighted by a 30-year history of success.</div>

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